
The Rotary Club of Rochester Southwest was proud to host a free Bike Rodeo for kids during the recent Reimagining Bohrer Alley event organized by Hinge Neighbors, a neighborhood organization dedicated to strengthening community connections and improving the neighborhood.
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Rotary Club of Rochester Southwest Hosts Bike Rodeo at Reimagining Bohrer Alley
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Lisa Norwood
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2026-06-13 04:00:00Z |
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The Rotary Club of Rochester Southwest hosted a truly electrifying membership recruitment event, Rotary Roundup, on Thursday, March 26, 2026, at the Staybridge Suites Rochester University, energizing 21 representatives from local businesses, corporations, and non-profit organizations to unite. 
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Rotary Round-up
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Lisa Norwood
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2026-03-26 04:00:00Z |
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There are many words that you could use to describe Cathryn “Cat” Jensen- enthusiastic, out-spoken, eclectic, hard-working, atypical, funny, kind etc. Her essence might be summed up by the word “unconventional.” Suffice it to say that the Rotary Club of Rochester SW is absolutely thrilled to claim her as our newest member.
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Welcome Cat Jensen!!!
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Marcy Richer
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2025-01-01 05:00:00Z |
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The Rotary Club of Rochester SW sponsored the 3rd Annual ROC River Ride on September 14, 2024. Over 120 cyclists participated in our signature event. We had a beautiful day and are grateful to our participants, sponsors, partners, artists and volunteers!
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3rd Annual ROC River Ride
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Karen Emerson
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2024-09-25 04:00:00Z |
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| We are very proud to introduce our newest member, Vera Versteeg! Vera has been a proud, caring, and giving member of the Rochester community since 1993. She, her husband, Lawrence Jones, and their two children. Freida and Franklin have lived in the 19th Ward of Rochester for a number of years then moved to the Highland Park Neighborhood. In this chapter of life, the kids have left the nest, Lawrence manages Harbor House and Vera works at L3 Harris. Vera’s roots go all the way to Klamath Falls, Oregon, where her parents still reside. She attended Stanford University and then did her graduate work at Cornell where she met Lawrence who is from Geneva, New York. Her professional expertise is in the area of materials science, optics, and semi conductors. She is a Process Engineer in the Optics field. When she is not absorbed in all things math and science, Vera enjoys, bicycling, walking, painting & drawing, gardening, cooking, and community music groups where after a 35 year hiatus, she enjoys playing the baritone sax! Vera has a long history of commitment to community service. She has volunteered with Family Promise, and occasionally she works with the Genesee Valley Land Trust. She gives back to her profession as a member of Optica which is a professional society of individuals and companies with an emphasis interest in optics and photonics. This active woman joined Rotary in 2024 because she wanted to pursue community projects as part of a team. She also knew many of us from the past and felt a connection. We welcome her!! |
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Member Spotlight: Vera Versteeg
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Marcy Richer
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2024-04-21 04:00:00Z |
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In honor of Earth Day 2024, the Rotary Club of Rochester Southwest hosted its third annual Parks & Trails New York Canal Clean Sweep at the Genesee Waterways Center, Rochester, NY! We were joined by over 30 members of our community including representatives from Assemblyman Damond Meeks office, Scouts from Pack 1965 the University of Rochester’s Clean Lung Society and Rebecca Murray, Program Manager for Parks and Trails NY. Over 20 bags of garbage were collected along the two-mile stretch of the Erie Canal adopted by our Rotary Club. Thank you to everyone who pitched in on this sunny, windy, cold, rainy, cloudy day!
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Earth Day 2024
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Lisa Norwood
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2024-04-21 04:00:00Z |
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This year, the Rotary Club of Rochester Southwest has been actively participating in District 7120's Rotary's Books for the World (RBFTW) initiative by collecting, sorting, and packing books scheduled for disposal which might otherwise be thrown into landfills, shredded or incinerated. The Second Wind Foundation then ships them to third world countries around the world where educational resources are greatly needed. Books are distributed to needy schools, some of which have no building, no books and no school supplies, with many teachers saying they never before had books from which to teach. Many of the children this project reaches have never held a book, let alone learned how to read one.
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Books for the World Packing Parties
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Lisa Norwood
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2024-03-24 04:00:00Z |
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Breaking the Bubble
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Dayanara Vazquez Comas
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2024-02-29 05:00:00Z |
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On Thursday morning, January 25, six Rotarians attended our Neighbors Eat Out Fellowship event at the Chili Family Diner. Community members were invited to join us to see old and new neighbors while supporting a southwest Rochester business.
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Neighbors Eat Out Fellowship Event
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2024-01-25 05:00:00Z |
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For the past three years, the Rotary Club of Rochester Southwest has been actively involved in the Parks and Trails NY Adopt-a-Trail Program, which aims to maintain and improve the Erie Canalway Trail. The club has been committed to keeping its two-mile section of the trail, which borders the 19th Ward running from Genesee Valley Park westward to Chili Avenue, clean and in good repair through its monthly planting, maintenance and clean-up events.
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Adopt-a-Trail Program
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Lisa Norwood
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2023-12-21 05:00:00Z |
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The Savvy Ally Action recently posted a video about our club member Wanda Martinez Johncox and her family story about identity, understanding, resilience, growth, and acceptance. Thanks for sharing your story Wanda and persevering to become the wonderful individual you are today!
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Member Spotlight: Wanda Martinez-Johncox
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Lisa Norwood
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2023-12-15 05:00:00Z |
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On Tuesday, December 12, Rochester Southwest Rotarians along with other 19th Ward residents and Santa, greeted at least 50 students and teachers who walked from from School 16 on Post Avenue to the Arnett Library. The students adorned the evergreen tree on the lot next to the library with ornaments then came inside to read, visit in person with Santa, tour the library and pick up candy canes. Holiday cheer and goodwill abounded making everyone merry.
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Tree Decorating and Reading
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Germaine Knapp
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2023-12-13 05:00:00Z |
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| President Glenn Cerosaletti inducted two new members into the Rotary Club of Rochester Southwest at its meeting on Thursday, December 7: Walisa Grady and Wanda Jackson. Walisa is the interim director of the Office of Minority Student Affairs at the University of Rochester and desires to be more active in the community. Wanda works at the Monroe County Office Building as an office clerk. She grew up in the southwest Rochester community and went to school at Wilson and West. Her children attended School 29, Wilson and the School of the Arts. Welcome, ladies! |
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Club Inducts Two New Members
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Lisa Norwood
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2023-12-13 05:00:00Z |
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It was a beautiful morning on the Erie Canal on Saturday, November 18, 2023 as our community came together and helped with our club's monthly clean up of its adopted trail section of the Erie Canalway that borders southwest Rochester. Starting at the Chili Avenue entrance to the trail, half a dozen Rotarians and friends headed eastward toward Brooks Avenue working together and individually to pick up all sorts of debris. From a baby stroller filled with assorted items to cans and bottles, cups, plastic bags and styrofoam, volunteers filled over 8 large bags with trash.
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Volunteers Pick Up Trash on the Erie Canal
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2023-11-18 05:00:00Z |
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| Lisa Norwood has been a Rotarian since 2006 when she was sponsored by the late Sue Costa to become a member of the Rochester Rotary Club. Within six months, she began serving as Sergeant-At-Arms and joined the International Service Committee (ISC). It wasn’t long before she became a member of the club’s board of directors and chaired the ISC while jumping at any chance to participate in service projects and fellowship with other Rotarians. With young children at home, Lisa began hosting international visitors through the Group Study Exchange Program, the Milt Matthews DGE Hospitality Program, and Rotary Friendship Exchange (RFE) as a way of expanding her children’s exposure to the wider world. When they were old enough to be left at home, she began participating on outbound RFE teams herself, immensely enjoying her visits to Nova Scotia, the Lake District of England and Albuquerque, NM. She currently serves on the District RFE Committee where she is instrumental in identifying new districts with which to do RFEs. During her 35-year career on the University of Rochester’s River Campus, she had many opportunities to work with college-aged students. Therefore, it’s not surprising that she was influential in restarting a Rotaract Club there in 2018 and helping the UR Engineers Without Borders chapter apply in 2014 for a District Simplified Grant with the Rochester Rotary Club and the Latino Rotary Club for a 3-year water purification project in the Dominican Republic. In 2016, District 7120 launched an initiative to develop new Rotary Clubs in underserved areas. One of those areas was southwest Rochester where Lisa lives and works. Excited to have a club in her backyard, she assisted Scottsville Rotarian Glenn Balch to gather enough members to have the club chartered in January 2018. In 2020, she switched her membership to the Rotary Club of Rochester Southwest and served as its president for two years in 2021-2023 and is currently the club’s secretary and membership chair. From 2017-2020, she also served as Assistant Governor for Area 14. Lisa retired as Assistant Dean for the Hajim School of Engineering and Applied Sciences at the University of Rochester in 2021. She continues to live in the 19th Ward of the City of Rochester with her husband Wade, who is the CEO of Common Ground Health. Her now adult children include Rotarian Stephen Christopher who lives in Los Angeles, CA with his fiancée Eboni Robinson, and Julia who resides in Charlotte, NC. Lisa enjoys cycling, hiking, traveling, scrapbooking, reading, and quilting. |
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Member Spotlight: Lisa Norwood
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Lisa Norwood
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2023-11-10 05:00:00Z |
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Several of our members were up bright and early on Saturday morning, November 4, to volunteer for the second year in a row at the East Ave Grocery Run, which benefits Rochester-area food pantries.
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All Smiles at East Ave Grocery Run
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Lisa Norwood
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2023-11-04 04:00:00Z |
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ROC River Ride at Rochester Fringefest
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Karen V Emerson
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2023-10-07 04:00:00Z |
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As the growing season begins to wind down, we'd like to encourage everyone to take some time and visit Kailee's Community Garden and Little Free Library at 133 Kenwood Avenue. Rotarian Eleanor Coleman and Club friend who also happens to be Kailee's grandfather, Sam Manuele, have worked wonders this year! Birdhouses, bee houses and flowers abound. Dog poop bags have been resupplied. The Little Free Library is stocked, but could always hold more books, especially by diverse authors. |
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Kailee's Community Garden Continues to Thrive!
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Lisa Norwood
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2023-09-28 04:00:00Z |
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For the past two seasons, the Rotary Club of Rochester Southwest has worked several Rochester Red Wings baseball games concession stands. We've poured beer and soda and dished up pizza, ice cream and popcorn to raise money for our local service projects and share the Rotary message of Service Above Self. Our last game of the 2023 season on August 10, put us over the $2,000 mark, allowing us to make a donation to Peace Village for the construction of a shelter in the homeless encampment in the City of Rochester, and to the Rotary Foundation.
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Red Wings Concession Stands Raise Money for Local Projects
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Lisa Norwood
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2023-08-13 05:00:00Z |
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At the end of every Rotary year, a Changeover event is held where the incumbent Club President officially hands the leadership over to the incoming President. On Thursday, July 20, we once again came together to enjoy a picnic at Kailee’s Little Free Library and Community Garden at 133 Kenwood Avenue. Outgoing President Lisa Norwood spoke about her two years as Club President and the remarkable successes achieved. She thanked the club for the support and the opportunity, which helped her personally and professionally.
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Club Changes Leadership
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Lisa Norwood
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2023-07-31 04:00:00Z |
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We are thrilled to announce that Rotary District 7120, representing several vibrant Rotary clubs, including the Rotary Club of Rochester Southwest, took part in the 2023 Rochester Pride Parade for the first time ever on July 15! This monumental event marked a powerful moment of inclusivity and support for the LGBTQ+ community, showcasing Rotary's commitment to diversity and equality. 
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Rochester Pride Parade
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Lisa Norwood
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2023-07-19 05:00:00Z |
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An estimated 500 million people worldwide became infected. Many cities closed theaters and cinemas, and placed restrictions on public gatherings. Rotary clubs adjusted their activities while also helping the sick.
This is how Rotary responded to the influenza pandemic that began in 1918 and came in three waves, lasting more than a year. The Rotary Club of Berkeley, California, USA, meets in John Hinkel Park during the 1918 flu pandemic.
Photo by Edwin J. McCullagh, 1931-32 club president. Courtesy of the Rotary Club of Berkeley.
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Rotary’s Response to the 1918 Flu Pandemic
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2020-11-05 06:00:00Z |
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Rotary and the United Nations have a shared history of working toward peace and addressing humanitarian issues around the world.
During World War II, Rotary informed and educated members about the formation of the United Nations and the importance of planning for peace. Materials such as the booklet “From Here On!” and articles in The Rotarian helped members understand the UN before it was formally established and follow its work after its charter. Many countries were fighting the war when the term “United Nations” was first used officially in the 1942 “Declaration by United Nations.” The 26 nations that signed it pledged to uphold the ideals expressed by the United States and the United Kingdom the previous year of the common principles “on which they based their hopes for a better future for the world.”
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Rotary at the Start of the United Nations
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2020-11-05 06:00:00Z |
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Every hero has an origin story. “I was 10 years old when the entire journey started,” explains Binish Desai. It began with a cartoon called Captain Planet, an animated TV series from the 1990s about an environmentalist with superpowers. Desai can still recite the show’s refrain: Captain Planet, he’s our hero / Gonna take pollution down to zero! “That tagline stuck in my mind,” he says. “I wanted to do something to help Captain Planet.”
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Young Inventor Eco-Friendly Bricks Come Full Circle
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2020-11-05 06:00:00Z |
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In early 1919, Rotarian Roger Pinneo of Seattle, Washington, USA, traveled to the Philippines to try to organize a Rotary club in Manila. Leon J. Lambert, a Manila business leader helped Pinneo establish the club. Several months later, on 1 June 1919, the Rotary Club of Manila was chartered and became the first Rotary club in Asia.
The club would be the only one in the country for more than 12 years. Eventually, Manila club members organized Rotary clubs in the Philippine cities of Cebu (1932) and Iloilo (1933). Iloilo club members then started a club in Bacolod (1937), and Rotary continued to expand across the country.
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First Club in Philippines Opens Door to Rotary in Asia
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2020-11-05 06:00:00Z |
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